Why Some Companies Make the Leap... and Others Don't
In Good to Great author Jim Collins and his team of researchers analyzed the histories of twenty-eight companies over five years to discover the key determinants of greatness. The findings of the study will surprise many readers and shed light on virtually every area of management strategy and practice. Carefully written and well researched, Good to Great illustrates why some companies make the leap to greatness and others don't.
Hardback, 300p.
